Brazil, the key to South America’s rise or fall
By Nick Ashton, Founder, CEO, Tracometry Group of Companies.
It is not
the sand between your toes on the beaches of Rio de Janeiro that is rubbing and
making them raw. Nor is it the
statistical government information
on how Brazil has brought people out of
poverty or the price of a football ticket.
It is not just any excuse to riot and kick the rear end of officials in
Brasilia, Sao Paulo or any other city in this South American hot spot. The unrest and failure are staring a
continent in the face! Ignoring it or
attacking it with batons and Water cannons with not make it go away.
We have all
over extended ourselves at one time or another, typically refused any
assistance or help in a solution from someone that knows much more than we
do. Pigheadedness is a trait of the
human race, especially men. The Plans of
mice and men, especially the mouse. It
is the cheese of the kudos at the end of the proverbial rainbow that we all
chase, forgetting the steel bar of the mouse trap that will come crashing down
on our necks, when we allow greed, corruption and blindness to get in the way. Stop and ask any three blind mice and hear
what the answer is.
Ah, Brazil, the gateway to what?
The nation
of Brazil is up to its neck in societal mud!
The stinky type and are scrambling because their dreams and aspirations
are in the hands of businessmen’s investments, where some of the profits are
being salted away in politicians back pockets.
One click
and Brazil is the primer for an explosion of rejection and failure! Why?
Simply because they have taken too on too much without real expert advice and change agents that make the difference.
Economic
factors are always at the forefront and corruption begets corruption.
When you
have four major events that are in the spotlight of the world occurring in such
a short time span and economically to achieve the expected results, you must
gamble away your heritage, with odds that no bookmaker will take, something is radically
wrong!
Your
football team can show you every single mistake you are making. They are right in front of your eyes and you
are ignoring each kick of the ball, every piece of strategic piece of footwork
and allowing the front office staff to play your game for you. Businessmen with money to burn, not even
their money, it is the future of Brazil and the whole of South America is at
stake and you are allowing the water boys to call the shots!
Right now,
the Confederations Cup is being played
in Brazil and look what has happened in a few short nights. Riots on the streets, not just in one city
but cities across Brazil.
Next, you
have the Pope paying a visit and thinking that throwing a large force of law
enforcement as a circle around him, you will protect your religious
investment. I understand that Brazil
will guard the Pope with 44,000 police officers, that sounds like a massive
undertaking and it is. You would think
that this is the perfect protection. It is not! Mass protection has so many pitfalls, it is
doomed from start to finish and the same bookmakers will not accept you wager
for success. It is difficult enough to
have a jury of your peers to agree, let alone 44,000 police officers on a
strategy of protection!
The World Cup
is the next event that Brazil is hosting.
Named as 2014 FIFA World Cup
Brazil All in One Rhythm. Sadly it
might have rhythm, but it is out of tune on how security in this day and age
must be accomplished.
The opening
match is in Sao Paulo on June 12, 2013, just under one year away. Yes, Brazil is concerned about the security
and even FIFA has indicated they will seek assistance for the participating
nations in regard to stabilizing the events.
Wrong!
If you are the host country it is your responsibility
to control your own destiny. All for
just over one month of attention and a gamble that your plans will work and the
investment was all worth it.
Now in
2016, the Summer Olympics and Paralympics opens. The infrastructure developments for the
preparation of the Games are huge. There will be more than 100,000 people
directly involved in the organization of the Games, including 70,000
volunteers. Millions of people in the city, around the country and across the
continent of South America will be reached and inspired by the Games.
More than
10,500 athletes from approximately 205 nations around the world are expected to
come to the Rio 2016 Olympic Games, to compete in front of many thousands of
media professionals, sports fans and tourists from all over the globe.
I am not
pouring salt on the wound of security planning, I am pouring out my
professional heart to ask that Brazilian officials consider the use of experts
with more security knowledge in their pinky finger to work hand in hand and
create the success that the Brazilian people and all South America deserve.
I know, it
is about money. Yes, security is the
stepchild of the gumshoe culture. Cheap,
gets you killed! The gumshoe detective
of the hotel, with his office under the stairwell and a nail on the wall holds
the receipts of the previous month’s expenditures. The picture does inspire confidence!
Are you not
listening to the streets of Brazil? They
are crying out with messages of displeasure and all you want to do is send in
the military style police and crush them.
They tried that in Syria, have you not been watching the news?
Time is not
on your side, it is on the side of those that wish to disrupt and cause chaos
and mayhem.
Let me explain
how you can overcome all of these problems.
There is a
worldwide company that is so clandestine, they themselves do not know they
exist. The team is so well matched and
communicates in ways you never knew possible.
They get their information from the starting point of the streets. Information gathering at its utmost best and
believe you me, they know what to do with it in real time. No data silos or file cabinets to hideaway
the facts of the moment. All processed,
evaluated and actioned!
CYROPOL, is more than a fancy name that
goes back to 239 BC. It is a well-oiled
social machine that pulses at every turn.
Team members are in their positions for a reason, they know their job
and are focused on all aspects of delivering the desired and demanded results.
You cannot
afford not to have CYROPOL lead your
security blanket and bring leadership and communications to all. This is not just a onetime event for Brazil, South
America’s future lay at the feet of success or failure. I know what I would choose and I know who I
trust.
It is
reality time and mark my words, your choices are slim and the clock is
ticking.
CYROPOL and Brazil need the boots on the ground now!
WE are in the NOW and
KEEP YOU; in the KNOW…
Call: +1 (317) 426.0110
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